Leading New York benefits consultant chooses web-based video to promote Long Term Care program to key client
Scarborough, Maine - Today, David Cleary Group, LLC (dba
Video Benefits Guy) announced that New York benefits consulting firm
T&H Benefits LLC selected its web-based video services to assist in the marketing of a voluntary Long Term Care plan for one of its key clients.
Mark Leeds, a T&H Benefits Vice President, collaborated with Video Benefits Guy to create a
Video Marketing Message for a 2,500 member association to promote a new Long Term Care plan available to all members. "We were looking for a cost-effective way to engage members to introduce the LTC concept and promote the new program with web-based video," said Leeds. "We also wanted it done quickly without a lot of time or input required from us. Video Benefits Guy delivered."
Thesco provided Video Benefits Guy with an initial script that was edited to create a video approximately two minutes in duration. The video explains the concept and provides a "call to action" at the end for interested parties to contact T&H Benefits for additional information. The entire process took just a few days and the video was online and ready to go.
About Video Benefits Guy
Video Benefits Guy creates web-based videos for employee benefits communication and marketing. Video Benefits Review, the flagship product, is customized for each client from a library of pre-produced benefits topics such as HSA, HRA, PPO and more. Clients seeking additional customization can work with Video Benefits Guy to develop custom video segments to address client-specific messaging. Each production includes client colors and logos to comply with client branding standards. Document attachments (such as enrollment forms) and web links (such as provider directories and benefits portals) can also be added to each production for a complete benefits video experience.
With Video Marketing Messages, Video Benefits Guy acts as spokesperson for clients to create, host and deliver effective marketing messages regarding products, services, capabilities, company background and more.
Video Benefits Guy also creates and licenses benefits video content for web-based software and benefits administration providers looking to include video content in their applications.
Contact:
David Cleary
President, David Cleary Group, LLC
Video Benefits Guy
781-476-5190
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FOR IMMEDIATE RELEASE:
Leading Boston-based benefits consulting firm chooses chooses Video Benefits Guy to communicate key benefits programs
Scarborough, Maine -Today, David Cleary Group, LLC (dba Video Benefits Guy) announced that Longfellow Benefits of Boston selected its web-based video services to communicate key benefit messages for one of its marquis accounts.
Longfellow, a leading Boston-based benefits consulting firm, contracted with Video Benefits Guy to create a custom benefits video for the employer to distribute online to its approximately 2,000 benefits eligible employees.
Originally, Longfellow and the client's HR team were considering videos from Video Benefits Guy's library of pre-produced modules. Ultimately, the client opted for three custom segments to tackle key areas to increase employee understanding of the company's Wellness offering and its HRA and FSA programs.
"There were specific messages we wanted to deliver regarding wellness initiatives and benefits programs that ultimately impact healthcare costs," said John Flaherty, Senior Vice President at Longellow. "We have seen first-hand with other clients how video production can be cost-prohibitive and time consuming to develop. We needed video services that could be customized but also cost effective to fit within our budget. Video Benefits Guy was able to help us achieve these goals in a short time frame."
Of the finished video, Meghan Cooper, a Longfellow Senior Consultant and the lead project manager noted, "I am thrilled with the final product and excited to share these videos with our client and their employees - I think you did an absolutely fantastic job."
About Video Benefits Guy
Video Benefits Guy creates web-based videos for employee benefits communication and marketing. Video Benefits Review, the flagship product, is customized for each client from a libary of pre-produced benefits topics such as HSA, HRA, PPO and more. Clients seeking additional customization can work with Video Benefits Guy to develop custom video segments to address client-specific messaging. Each production includes client colors and logos to comply with client branding standards. Document attachments (such as enrollment forms) and web links (such as provider directories and benefits portals) can also be added to each production for a complete benefits video experience.
With Video Marketing Messages, Video Benefits Guy acts as spokesperson for clients to create, host and deliver effective marketing messages regarding products, services, capabilities, company background and more.
Video Benefits Guy also creates and licenses benefits video content for web-based software and benefits admininstration providers looking to include video content in their applications.
Contact:
David Cleary
President, David Cleary Group, LLC
Video Benefits Guy
781-476-5190
###